October 19, Foshan Billion brilliant group to bring its three ALT Feng Men still shop re-opened with the image of the fifth-generation store debut Foshan market, continue to lead the men's trend. According to Billion Brilliant Group, in order to be able to better ALT Feng Men still refined interpretation of the concept to consumers, so the group in early October of its three stores to conduct a comprehensive upgrade. The style of the rebuilt fifth-generation store is more simple and comfortable. The interior decoration of the store draws on the style of Muji, aiming to make it easier and more comfortable for consumers to shop in-store. In addition, in the design, ALT invited South Korean designers for the 25 to 35-year-old male consumer groups to develop the design, through black gold, urban platinum, urban holidays, three complete product line to show the number of quarterly launch Hundreds of styles, in order to maintain the target consumer groups in leisure, work and other fashion wear fashion taste, but also to ensure that the terminal sales competitiveness. After careful observation, it is easy to find that today's men's fashion market has gradually shifted from the practical type to the refined fashion. The pursuit of personalized consumer groups is on the rise. The rapid expansion of fast fashion brands in China also illustrates the market The demand for fashion is constantly increasing. It is understood that in June this year, Billion brilliant Group seized the opportunity to fashion men's market, successfully won the Foshan agent ALT brand, has opened three stores in Foshan, namely Zumiao Road flagship store, Guicheng Cade Plaza shop and Huang Qi Jiazhou Square store, in Foshan began its expansion plans. Hundreds of billion brilliant temple shop official said the group next will continue from the design, business philosophy, marketing means of continuous innovation, to open up the ALT market, Foshan City, men's market to inject a new blood to bring more Not the same experiential consumption experience.
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