Cloud Brand, Powerful Partnership Mirtillo belongs to the Italian company Maglificio Barbara. The Mirtillo children's clothing brand was introduced to the market in 1976 in Milan, Italy, but Mirtillo's history dates back more than 50 years. Like many great brands, Mirtillo has a strong cultural appeal. It is like a beautiful fairy tale, create a confident platform, to create a noble teenager dream, let the children fly great dreams, to achieve self-worth! Mirtillo's development like a beautiful story, more like a beautiful legend! Today's Mirtillo (Mitino) has developed into a brand with a children's clothing market leader. Today, Dongguan Mitino Garment Co., Ltd. passed the rigorous screening at every level of Maglificio Barbara in Italy, and finally succeeded in obtaining the rights of Italian Mirtillo children's clothing in Greater China. Since then, this famous Italian The success of children's wear brand in the Chinese market. In order to better meet the needs of the Chinese market and the brand's long-term strategic development, based on the existing Mirtillo high-end children's wear brand in Dongguan Mituo Garment Co., Ltd., "China's first Will change the magic, animation children's clothing brand - Variety Paradise, "Variety Paradise brand of children's clothing with first-class product quality, first-class product quality and first-class products and services to seize the low-end market, creating a Chinese children's clothing brand in the low-end Market positioning of the precedent. On June 20, 2012, on the 7th floor of Hanzheng Street Brand Plaza in Wuhan City, fate and coincidence let Huang Pengfei, the marketing director of Dongguan Mituo Costume Co., Ltd: Huang Zong, who made the children's wear business in Hanzheng Street for 18 years, Influential Xiao Yonggang: Xiao total phase to meet the hate late, two people 3 days totaling more than 58 hours of communication and understanding finally reached a cooperation: Xiao Yonggang Xiao total success of the contract to become the Italian Mirtillo (Mitino) Garments Co., Ltd. Hubei Branch Since then, the two called "cloud brands": Italy Mirtillo (Mito) and Variety Paradise, and finally in Hubei and Xiao Yong Steel Xiao always strong together, the strong set up a "limited company in Dongguan Mitino clothing Company Hubei Branch ", the development of these two brands in the Central Plains has entered a new upsurge. Strategic Summit, Dream Expo Zhongyuan July 7, 2012, Dongguan Mitimo Garment Co., Ltd. in Dongguan held a grand signing ceremony and project start-up meeting. The meeting: the successful signing of the clothing industry's actual combat marketing planning agencies and marketing planning and Public Co., Ltd. for the Mitino company's brand strategy and marketing in the Chinese market escort; also do not be scheduled for July 28, 2012 Day in Wuhan, Hubei Province, the upcoming theme of "cloud brand, Dreamland Central Plains," the strategic partner summit held a project launch. It is reported that the theme of "cloud brand, Dream Expo Central Plains" strategic partnership summit held the purpose is: Hubei, this "nine provinces thoroughfare" Central Plains core city as a blast point, the strategic partner for the region to conduct a rigorous selection and Key support for Wuhan to create a replica of the national market template, and in order to drive the strategic layout of the national market, the move called "children's wear industry first in the operating mode," but also these two called "Cloud Brand" The national market quickly burst the dream sprinkled in the Central Plains. In order to fully implement the "strategic or partnership summit" conference and business requirements, Dongguan Mitino Garment Co., Ltd. has been in the public and marketing planning under the overall guidance of the shortest possible time, set up a siege Of the "red shirt army" and day and night, and has successfully arrived in Wuhan on July 10, 2012, and Wuhan Branch of General Assembly formed the "army" victory division. It is understood that in the next 15 days, "Red Shirt Army" will conduct field visits throughout the Wuhan market research and research, and from the province of Hubei Province, a sub-provincial cities, 12 prefecture-level cities, one Autonomous prefecture, 3 provinces directly under the city, a provincial direct forest Shennongjia, 38 municipal districts, 24 county-level cities, 38 counties, two autonomous counties selected the first batch of "strategic partners" and in the Down the market operation, to them: product, policy, operation, promotion and promotion of all aspects of support, they will gradually support the "children's wear industry leader!" Believe that the power of resource integration, I believe the "strong triad" strength, I believe the power of the brand, I wish "cloud brand, dream exhibition Central Plains" strategy and partners in 2012 achieved a complete success!
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